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  • VM Staff

Marchon Eyewear, Inc. and Karl Lagerfeld B.V. Renew Long-Term Global License

PARIS, France and NEW YORK—Marchon Eyewear, Inc. and Karl Lagerfeld, the iconic designer lifestyle brand, announced the long-term, multi-year renewal of their global eyewear licensing agreement. The strategic licensing alliance is for the exclusive worldwide design, development, production and distribution of men’s and women’s ophthalmic and sunglass collection under the Karl Lagerfeld brand name. Marchon and Karl Lagerfeld became global licensing partners in 2007, with the brand’s debut collection having launched in 2008. “Over the past 10 years, Marchon has proven to be a trusted partner that shares our passion for premium quality product and cutting-edge design innovation,” said Pier Paolo Righi, CEO of Karl Lagerfeld. “As we continue to grow our overall business, we look forward to further expanding our iconic eyewear across the globe.” “We are very proud to continue our longstanding partnership with Karl Lagerfeld, one of the most influential and visionary luxury fashion brands today,” said Nicola Zotta, CEO and president of Marchon Eyewear, Inc. “We look forward to continuing to collaborate with this innovative, fashion-conscious brand to captivate our consumers and successfully grow the Karl Lagerfeld eyewear business globally.”

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