Tom Ford unveils ‘the look of an endless summer’ with latest Soleil Collection
Tom Ford this month launched the Soleil Spring Summer 2019 Collection, a new beauty range designed to create ‘the look of an endless summer’.
The multi-faceted launch event on 10 April began with an interactive masterclass hosted by The Estée Lauder Companies-owned Tom Ford Beauty at MILK Studios in Los Angeles. The beauty masterclass demonstrated the highlights of the new Soleil collection, and taught its celebrity guests some industry tips and tricks needed to achieve ‘the perfect summer glow all year round’ and to create ‘the look of an endless summer’, using a selection of products from Tom Ford’s new beauty range.
The Soleil spring summer 2019 Collection comes in sleek white gold packaging which harks back to Tom Ford’s signature glamorous style, while expressing a brighter, sunnier aesthetic.
The collection features a curation of Tom Ford’s most renowned makeup products, amplified with ‘refreshing hydration’ qualities. These include a new glossy lip tint, a balmy lipstick illuminated with 24k gold-coloured flecks; a lightweight cushion compact with cooling skin-correcting properties; and an array of luxurious bronzers and highlighters that mimic the warm glow of sun-soaked skin.
The new Soleil Spring Summer 2019 Collection comprises products designed to achieve ‘the perfect summer glow all year round’
After the master class, the launch event continued with a cocktail party and dinner held at the opulent Mr. Chow restaurant in Beverly Hills Los Angeles, hosted by Tom Ford himself.
The Soleil dinner attracted A-list celebrities and influencers from all over the world, with guests flying in from Asia, Latin America and the Middle East. Some of the VIP attendees included Chinese pop-star Meiqi Meng, and Chinese actress Ning Chang, along with an array of internationally renowned influencers including Erica Pelosini, Jacey Duprie, Zenia Adonts, Jamie Mizrahi, and Rocky Barnes.
Hollywood celebrities such as John Hamm, Jacqui Getty, Gia Coppola, Rachel Zoe, Eva Chow, and Glen Powell were also in attendance.
After the evening’s festivities concluded, five of the influencers continued their summer soleil journey, embarking on exotic luxury travels to destinations all over the world, armed with Tom Ford’s new Soleil Spring Summer Collection.
The Soleil Collection by Tom Ford is now available in travel retail across major airports and in downtown duty free stores worldwide.