- Tarcila Bassi (Italy)
Dsquared2 Conquers the Snow with a New Ski Collection
Founders Dean and Dan Caten have looked to their origins to create a perfect fusion of Canadian heritage, contemporary style, and the brand's signature aesthetic.
Photos courtesy of Dsquared2
When conceptualizing their new ski collection, the Dsquared2 team had a challenge in mind: to bring style onto the slopes without sacrificing the technical advancements that keep wearers comfortable in the mountainous chill. Founders Dean and Dan Caten have accomplished this task using the most advanced materials and technologies, creating a fit and design made specifically to optimize performance on and off the slopes without sacrificing aesthetic.
Dsquared2 has always had a penchant for bright colors and logomania, and this shines through with a punch of fluorescent yellow, which stands out against the snow alongside other shades including red and green, as well as the brand's name making an appearance on a range of pieces, from jackets to ski pants to pullovers. Polka dots and patterns with a thousand colors feature on many of the jackets, while those who would prefer an all-black look have plenty of options as well. A special rubber label features on the collection's logo-plastered accessories, which include backpacks, boots, and gloves.
The pieces reflect current styles, which have been trending towards oversized silhouettes for all genders. The overall look caters to today's increased taste for unisex aesthetics while emphasizing the fact that one can be fashionable and sporty at the same time.
Dsquared2 lovers and anyone else aiming to have a practical yet cool style this winter need look no further than the collection's ski jeans. Featuring thermal denim, these pants are made for spending time in the snow and chill, eliminating the need for insulated tights or leggings underneath to keep you warm. Additionally, their velcro-zip allows for the boots to fit perfectly with the pants, so you're much less likely to have unwanted snow seep in.
The Caten twins have crafted looks that work perfectly for skiing with their technical and aesthetic advancements, but the versatile pieces work far beyond the slopes. Wear them après ski or while taking a cold winter's walk to show everyone just how well you are conquering the snow, no matter where you are.