Celine Unveils Reebok Partnership in Spring 2027 Men’s Show

The distressed collection of Reebok Freestyle sneakers marks Celine's first sneaker partnership.

Celine subtly unveiled a partnership with Reebok as part of the luxury brand’s men’s spring 2027 ready-to-wear collection, which was showcased on the last day of men’s Paris Fashion Week on Sunday  — marking Celine’s first sneaker partnership to date.

Celine Men’s Spring 2027 Ready-to-Wear at Paris Men’s Fashion Week Courtesy of Celine

The collection presented by creative director Michael Rider included a reinvention of Reebok‘s Freestyle sneaker, showcasing it in distressed lambskin leather in colorways included white, dark brown and black. The Freestyle sneaker was introduced in 1982, a landmark style as the first athletic shoe created especially for women.

The footwear in the collection is wide-ranging, with several styles beyond sneakers involved. Miles Socha wrote in a review for WWD, “What was so exhilarating about his show was the range of silhouettes and attitudes, which was echoed in the footwear. Rider’s lace-up ballet shoes for men have been hugely influential, and here was a new array of ultra-flat, slipper-like shoes and boots, banged-up sneakers, earthy sandals and killer two-tone monk straps.”

Celine Men’s Spring 2027 Ready-to-Wear at Paris Men’s Fashion Week Courtesy of Celine

The tie-up with Reebok is a milestone moment for Celine, a label that only sparingly unites with other brands. In another example of the rare occurrence, the brand worked with Master & Dynamic to create headphones together that debuted in a spring 2024 show.

Still new to Celine, this marked Michael Rider’s first menswear show for the brand. He made his Celine debut on July 6 last year with a coed collection for spring 2026 which took place between men’s fashion week in Paris and Paris Couture Week.

See WWD’s video of the Celine men’s spring 2027 show below.

Celine Unveils Reebok Partnership in Spring 2027 Men's Show