The partnership consolidates the strong relationship between the two companies.
LONGARONE, BELLUNO — Marcolin and TBL Licensing LLC announce they have extended their licensing agreement for the design, production and worldwide distribution of Timberland optical frames and sunglasses.
The partnership, originally signed in 2003, has now been early renewed for a further five years until December 2026, consolidating the strong relationship between the two companies.
Timberland is a world leader in design and marketing of premium quality footwear, clothing and accessories for those who love outdoor life – from the city to the trails and back again. From the design down to production, Timberland tackles environmental challenges to minimize impact on planet, while also delivering on style and lightweight performance.
Marcolin embraces the values of the brand, creating eyewear collections that respect its heritage. The range includes responsible styles made by using bio-based materials for a reduced environmental impact. Most of the sunglasses and optical frames contain at least 35% to a maximum of 80% bio-based content and have earned the coveted Earthkeepers designation. Earthkeepers, started as a collection in 2007, has evolved into an overarching philosophy that serves as a pathfinder for the Timberland brand, from its commitment to protect and restore the outdoors, to improve social conditions globally, and find ways to make products more responsibly.
As a signal of their long-lasting partnership, Marcolin and Timberland are also teaming up with the web platform Treedom for the planting of trees and forests worldwide. Within this global initiative, Marcolin has committed to plant over 10,000 trees by 2023, in alignment with Timberland’s longstanding tree planting efforts, with 12,000+ planted to date, and counting.