Timberland’s Eyewear Looks Good and Supports the Environment

Timberland's latest eyewear collection features bio-based materials and a commitment to plant over 10,000 trees.

When it comes to sunglasses and optical frames, there is no shortage of choice in the market. So why not spend your money on a quality pair that gives back to the environment? That’s Timberland’s thinking. The brand’s new optical and sun releases include styles that bear the Earthkeepers mark, signifying that the product was designed from inception to reduce its impact on the environment and integrate bio-based materials.

With a commitment to plant 50 million trees by 2025, Timberland is working with several partners across the globe, including Treedom – a global web platform that offers the ability to watch a tree grow over time.

The two companies began planting the Timberland Forest in the northern region of the Daka River in Ghana as part of Africa’s "Great Green Wall" project. All trees are planted directly by local farmers and bring environmental, social and financial benefits to their communities.

Purchases of Timberland sunglasses and optical frames support these initiatives with Treedom to plant trees — up to 10,000 trees over a three-year span.

The 2022 eyewear collection reflects the brand’s heritage of performance, style and responsibility – including new styles featuring bio-based materials. Check out some of the styles featured in the collection below.


These sunglasses deliver a classic panto shape, with a contemporary look. Their colored frame contains at least 80 percent bio-based plastic material, and has earned the “Earthkeepers” mark. The style features the new Timberhook™ clip, a matte orange latch clip made to fasten to your apparel so your sunglasses stay on you as you run, hike or surf. Their hydrophobic and oleophobic coating provides a harder, smoother surface to repel water, sweat and oil deposits, ensuring these sunglasses can keep up with you no matter what.


This pilot shape with a modern design is perfect for life in the city. The frame contains at least 65 percent bio-based plastic material, and is marked Earthkeepers. With polarized lenses and a pop of color on the temple, these glasses are equal parts style and performance.


This optical frame with a trendy square shape will take your daily look up a notch. The frame contains at least 80 percent bio-based plastic material and is classified as Earthkeepers. The beveled temples feature the iconic matte orange Timberhook™ clip so you can secure these to your apparel when things get extra gnarly.