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Wet Look Hair Gave Fendi’s Y2K-Inspired Collection a Modern Twist

Not even Kim Jones is immune to the Y2K fever that’s been sweeping through the industry. For his Fendi fall 2022 collection, Jones dipped into the Fendi archives, referencing not one but two past collections: spring/summer 2000 and spring/summer 1986. The result was a slew of pastel-hued slips wisp-like in their sheerness, and a mix of sharp, structured tailoring seen in the bustiers and paneling throughout.

Translating that sheerness in the makeup, Peter Philips created a look based around translucent skin, paying subtle homage to the Y2K theme with glossy, almost frosted lips, which were toned down with a neutral eye.

Meanwhile, hairstylist Guido brought the collection up-to-date with wet look hair, giving models that just-got-out-the-shower feel which kept things fresh and modern, almost adding a sense of harshness to what was a very feminine and light collection.

“I wanted it to feel light and easy, but also give it a masculine feel,” says Guido. “The wet look gives it that youthfulness, that attitude—a sense of modernity.”

Further attitude was created with a deep side parting, while a delicate barrette added to the overall youthfulness. Blowouts, begone—when the weather warms up, consider this an excuse to leave the house with damp hair.


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